One of the first questions clients ask — right after 'what does it cost?' — is 'how long will this take?' It's a fair question. While every project is different, the short answer is: a typical video production project at Soda City Films runs 4 to 8 weeks from kickoff to delivery. Here's what's happening inside that window. NOTE: this is just a general average for our company. We have some things that get done in a day, and some things that take months! (ok, continue) Week

A behind-the-scenes case study of the Cognilive brand film we made with Blue Avenue — two days of filming, a real client on camera, and a testimonial-style edit built to do what testimonial video does best: earn trust. Plus the numbers on why this format works so well for small businesses and nonprofits.